Rug & Wave, the Canadian home goods brand, offers a range of timeless and elegant pieces, ranging from rugs and linen to kitchenware and furniture. The brand recently debuted its Fall/Winter 2021 collection that boasts comfortable and beautiful pieces that will last generations.
The brand began selling vintage and antiques locally (in Guelph, Ontario) and soon expanded to sell a small curated collection online. From there, Rug & Weave expanded into an international home decor and furnishing shop, "constantly sourcing beautiful yet functional items." Each item is expertly chosen to stand the test of time with a timeless aesthetic and long-lasting durability.
The entire Rug & Weave collection is available to shop online and in person.
Vintage-Inspired Elegant Home Goods
Rug & Weave Offers Pieces With a Timeless, Natural Aesthetic
Trend Themes
1. Timeless Interiors - Disruptive innovation opportunities lie in creating long-lasting, vintage-inspired interior pieces with a natural aesthetic.
2. Curated Home Decor - Opportunities exist in expanding ecommerce businesses into globally curated collections of beautiful yet functional home decor items.
3. Sustainable Furnishings - Innovative ideas for creating eco-friendly furniture and textiles to make pieces that last generations are ripe for disruption.
Industry Implications
1. Home Goods - As the market shifts environmentally conscious, curated collections of long-lasting, vintage-inspired home decor could be a disruptive force.
2. Interior Design - An opportunity for an innovative shift towards creating sustainable interior design concepts rooted in vintage and natural aesthetics awaits.
3. E-commerce - Pioneering online marketplaces curated collections of long-lasting, vintage-inspired home decor could be a game-changer for ecommerce retailers.