This earth-themed Roots Collection honors the planet with its recycled materials. Roots recognizes that Earth Month goes beyond one time per year. This is why the clothier aims to implement lasting sustainable practices to the quotidian life that benefits the planet. One of the brand's core values is its concern for the environment, which is reflected in its new earth-centric range.
The collection is a continuation of Roots' eco-friendly products ad features the increased use of organic cotton, recycled cotton, recycled polyester, and sustainable fabrics like wool, bamboo, hemp, and soy. The range includes nature-celebrating pieces such as a signature Tote, the printed Hoodie, the Relaxed T-shirt, and the Kids Down to Earth T-shirt.
Recycled-Fiber Apparel Collections
This Earth-Themed Roots Collection Celebrates Nature
Trend Themes
1. Sustainable Fashion - There's an opportunity to innovate by using sustainable materials and production methods in the fashion industry.
2. Circular Economy - The adoption of circular economy models in the fashion industry can reduce waste and create new revenue streams.
3. Eco-conscious Consumerism - Consumers are increasingly looking for environmentally friendly products, creating an opportunity for businesses to market and sell sustainable products.
Industry Implications
1. Fashion - The fashion industry can benefit from the adoption of sustainable materials and circular economy practices.
2. Textile Manufacturing - Innovations in sustainable textile manufacturing can reduce the industry's impact on the environment.
3. Retail - Retailers can cater to the growing demand for eco-friendly products by offering more sustainable options.