Levi's has teamed up with Rolling Loud to host an exclusive Little Simz concert with performances from Unknown T and K-Trap. The London 501 Day Club will also stock up on Levi's x Rolling Loud merchandise from the duo's capsule collection to celebrate the event.
"No festival celebrates the culture of hip-hop more than Rolling Loud, and no fashion item has been more central to hip-hop than the 501 jeans." Rolling Loud Founders Matt Zingler and Tariq Cherif commented. "For years, Levi’s has been the go-to choice for both fans in the crowd and the artists on stage at Rolling Loud."
Tickets for the event are available online, and a few lucky consumers from the Levi's app will be able to score a set of tickets by signing up for the competition in the account section.
Hip-Hop-Commemorating Concerts
Levi's and Rolling Loud Unite for an Intimate Little Simz Concert
Trend Themes
1. Hip-hop-fashion Collaborations - Bringing together hip-hop and fashion, companies can create unique experiences for consumers that merge clothing, music, and culture into one.
2. Exclusive Music Events - Offering exclusive and intimate music events is a great way for brands to connect with their customers and provide them with unforgettable experiences.
3. Celebrity Capsule Collections - By collaborating with celebrities on limited edition fashion collections, companies can leverage the star's fanbase and influence to create hype and drive sales.
Industry Implications
1. Fashion Retail - The fashion industry can work with musicians and events to create exclusive merchandise and clothing, while also utilizing music and culture to market their products.
2. Music Industry - The music industry can partner with fashion retailers to create unique brand experiences for consumers, and provide exclusive events and merchandise to fans.
3. Event Production - Companies that specialize in event production can work with both fashion and music industries to create exclusive and memorable events, from concert series to product launches.