After watching a "Mr. Potatohead" commercial on TV, I got the urge to do a quick Internet search on alternative uses for potatoes. I was expecting to find some funny pictures to spam my friends' e-mail with, but to my surprise, I found myself involved in some more serious research.
I stumbled across the Spring 2006 issue of "Spudsmart" and found a short article about a Dutch concrete company named Noppert Beton, which uses a modified potato starch in their concrete mixture. Their reason for doing so is no advertising gimmick--the use of the extract accelerates production time, and therefore reduces costs.
Rock Hard Potatoes
Secrets of Dutch Concrete
Trend Themes
1. Modified Potato Starch - Opportunity for the development of new materials and industries by utilizing modified potato starch in various products.
2. Accelerated Production Time - Potential for businesses to explore methods and technologies that can reduce production time and increase efficiency.
3. Cost Reduction - Opportunity to implement cost-saving measures and innovative solutions in different industries.
Industry Implications
1. Construction - Disruptive innovation opportunities in the construction industry by incorporating modified potato starch in concrete mixtures to improve production efficiency.
2. Packaging - Innovation potential in the packaging industry by utilizing modified potato starch to develop biodegradable and sustainable packaging materials.
3. Textiles - Exploration of modified potato starch in the textiles industry to create eco-friendly and sustainable fabric alternatives.