With the success of shows like "Mad Men" which show men dressed up in suits daily, The Robb Report decided to analyze the history and structure of the suit. Photographed by David Roemer, the looks range from classic 60s cuts to modern design.
The looks featured in the Robb Report editorial include all the men in brown suits, pinstripe, blue and all black. The looks all bring up different eras, feelings and themes, and it’s fun to take a look at the difference a color or print can make on a suit.
Power Suit Photoshoots
The Robb Report Examines the Power of the Suit
Trend Themes
1. Evolution of Suits - Disruptive innovation opportunity: Designing suits that blend classic styles with modern elements to appeal to a wide range of consumers.
2. Colorful Suits - Disruptive innovation opportunity: Creating vibrant and unconventional suit color options to cater to individuals seeking unique and expressive fashion choices.
3. Printed Suits - Disruptive innovation opportunity: Introducing printed patterns and motifs on suits to offer bold and distinctive style options in the fashion market.
Industry Implications
1. Men's Fashion - Disruptive innovation opportunity: Revolutionizing the men's fashion industry by redefining traditional suit design and exploring unconventional choices.
2. Photography - Disruptive innovation opportunity: Developing innovative techniques and concepts in suit-focused fashion photography to captivate and engage viewers.
3. Editorial Publishing - Disruptive innovation opportunity: Embracing creative storytelling and visual representation to redefine fashion editorials and showcase the impact of suits in different eras.