Vintage-Inspired Americana Menswear

RHUDE Unveils Its New 'Bull Market' Collection

RHUDE, a Los Angeles-based luxury fashion label, has announced the launch of its new Fall/Winter 2022 collection titled 'Bull Market.' The expansive collection sees the brand sticking to its signature design codes, offering an assortment of elevated Americana looks.

According to the brand, the collection was inspired -- in part -- by '80s-era power suits, such as the ones typically donned by Wall Street brokers. As a result, the capsule delivers a unique fusion between streetwear and old-school tailoring. Standout items in the 'Bull Market' collection include robust wool overcoats, striped track pants, casual jackets, and printed shirts.

The headlining piece, however, is a leather moto suit, which is delivered in a range of organic colors, including butterscotch, black, tangerine, deep red, and beige. Moreover, the collection includes a range of accessories. Most notably handbags, extra-long scarves, and fitted caps.
Trend Themes
1. Vintage-inspired Menswear - There is an opportunity to create modern designs that pay homage to classic menswear fashion trends from the past.
2. Fusion of Streetwear and Tailoring - There is an opportunity for designers to combine the relaxed style of streetwear with the sophistication of old-school tailoring for a unique look.
3. Organic Color Palette - There is an opportunity to experiment with earthy tones and organic colors in fashion design to evoke a natural and grounded aesthetic.
Industry Implications
1. Fashion - Luxury fashion labels can tap into the vintage-inspired menswear trend seen in RHUDE's 'Bull Market' collection to create unique offerings for their clients.
2. Retail - Retailers can stock up on clothing and accessories that fuse streetwear and tailoring to appeal to customers looking for a sophisticated yet relaxed style.
3. Textile Manufacturing - Manufacturers can create wool and other materials that can be used to make clothing items in classic styles, while also experimenting with new color palettes to add a modern touch.

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