Replenishing Everyday Moisturizers

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Dr. Dennis Gross Skincare Boasts a Cruelty-Free Formula

Dr. Dennis Gross Skincare launched a replenishing everyday moisturizer that is sure to be a trustworthy companion to individuals, seeking to achieve perfect skin. This type of skincare product is considered to be essential in one's morning routine.

Dr. Dennis Gross Skincare's Alpha Beta® Daily Moisturizer is packed with Glycolic Acid, which works to reduce visible signs of aging—from fine lines and wrinkles to the occasional dark spot. Other ingredients in the formula are Lactic Acid (for gentle exfoliation) and Malic Acid, which proudly supports cell renewal and restores the skin's moisture barrier.

Users of the Alpha Beta® Daily Moisturizer will enjoy "dramatically softer-, dewier-looking skin every day." The formula is also part of Clean at Sephora, adding peace of mind.
Trend Themes
1. Clean Skincare Products - Opportunity for other skincare brands to develop cruelty-free, natural, and sustainable skincare products to cater to conscious consumers.
2. Anti-aging Skincare - Opportunity for other skincare brands to incorporate acids and other natural active ingredients, which have anti-aging benefits in their product lines.
3. Multi-functional Skincare - Opportunity for other skincare brands to develop multi-functional products, such as moisturizers with built-in SPF or ingredients that provide both hydration and anti-aging benefits.
Industry Implications
1. Beauty and Personal Care - The beauty and personal care industry can utilize cruelty-free, natural, and sustainable ingredients along with incorporating active ingredients that have anti-aging benefits, creating more effective and ethical products for their consumers.
2. Health and Wellness - The health and wellness industry can focus on the importance of skincare as a daily routine and highlight products with anti-aging and natural ingredients, promoting a healthy and natural lifestyle.
3. Retail - The retail industry can capitalize on the trend of clean, natural, and sustainable skincare by offering a variety of products that cater to conscious consumers who prioritize ethical and eco-friendly products.

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