Future Finding Fashion Spreads

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The Renato and Ed Moment Magazine Shoot is Fashion Forward

The Power of Style, the Renato and Ed Moment magazine editorial proves future-friendly and avant-garde. The fashion spread for the December 2011 issue of the mag pushes fashion boundaries and searches for what's next.

The stunningly creative pictorial, lensed by photographer Hai Zen, explores where fashion is and where it is going in the future. Male models Renato and Ed join model Najara for this high style spread that dares to determine the new era of fashion. The overall vibe of the shoot is vague and androgynous, making it visually appealing and memorable.

The vibrant wardrobe, styled by David Xi, features designer pieces from the likes of Y-3, Adidas SLVR, Chronicle and others. The models wear bright colors and bold prints along with androgynous details like silver hair and apocalyptic face paint. The gender-bending wardrobe proves distinctive and the overall ambiguity of the shoot proves captivating.
Trend Themes
1. Future-friendly Fashion - Opportunities for sustainable and eco-friendly materials and designs in the fashion industry to cater to the growing demand of conscious consumers.
2. Avant-garde Fashion - Innovative and boundary-pushing fashion designs and concepts in the industry for the new era of fashion.
3. Androgynous Fashion - Gender-neutral fashion styles and inclusivity in the industry to cater to diverse consumer preferences.
Industry Implications
1. Fashion Industry - Opportunities for experimentation with materials, designs, and styles in fashion to create differentiated and future-focused products.
2. Beauty Industry - Opportunities for beauty brands to create new makeup looks and trends to complement androgynous and distinctive fashion styles.
3. Marketing and Advertising Industry - Opportunities to create innovative and captivating visual campaigns and ads for fashion products that cater to diverse consumer preferences.

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