A fashion company out of New York City has reinvented a century-old idea and reimagined contemporary men's fashion with the 'Hex Tie.'
The company named Hex Tie, founded by Enrique Alejandro Peral, has taken social media by storm with its handmade, acrylic-based neck and bow tie designs. The ties are lightweight and come in a variety of colors and designs to add a new kind of style to any outfit.
While daring and unique, these ties are quite pricey, selling anywhere from $125 to almost $600. Celebrities like T-Pain and Romeo Santos have already embraced the new style of necktie in a few photos on the web, bringing it to the forefront. So for all of you fashion connoisseurs out there, it's time to throw away that age-old idea and get yourself a Hex Tie.
Contemporary Geometric Ties
Hex Ties Update the Necktie of Men's Fashion with Modern Style
Trend Themes
1. Handmade Fashion on Social Media - The popularity of handmade products on social media platforms offers an opportunity for businesses to showcase their unique designs and stand out in the fashion industry.
2. Upscaling Traditional Products - Reinventing traditional products with a modern twist can result in a new wave of fashion trends and open up new markets for innovative businesses.
3. Sustainable Materials in Fashion - There is an emerging trend towards environmentally conscious fashion, which presents an opportunity for companies to incorporate sustainable materials and practices into their products.
Industry Implications
1. Fashion Design - The Hex Tie's success highlights the potential for innovative fashion design in niche markets and the need for differentiation in an oversaturated industry.
2. Luxury Goods - The Hex Tie's high price point demonstrates the demand for luxury fashion goods among consumers and presents an opportunity for businesses to target this market with unique products.
3. Celebrity Endorsements - The popularity of the Hex Tie among celebrities highlights the potential for businesses to leverage endorsements to increase brand awareness and sales in the fashion industry.