Look at the Japanese brand Rehacer Spring Summer 2012 collection and marvel. It brings splashes of color, funky additions and an overall classic and minimal approach to men's fashion this season. The collection features faded jeans, khakis, army green pants as well as fun outerwear.
The pieces that stand out the most are the classic black-collared shirt spiced up with a detailed pattern along the bottom. It is the subtlety in which it displays its quirky designs that has gotten me extremely impressed by Rehacer. This collection is perfect for a modern, yet casual look and may be dressed up and down. The personality of the line is just bursting through the seams of the Rehacer Spring Summer 2012 collection, as it takes the traditional and funks it up Japanese style.
Quirky Minimal Lookbooks
The Japanese Rehacer Spring Summer 2012 Collection is Fun and Modern
Trend Themes
1. Minimalist Fashion - Disruptive innovation opportunity: Explore sustainable materials and technology to create minimalist fashion pieces with unique design details.
2. Funky Additions - Disruptive innovation opportunity: Combine traditional clothing elements with unexpected and unconventional designs to bring a fresh and playful twist to fashion.
3. Classic with a Twist - Disruptive innovation opportunity: Develop classic clothing items with subtle yet eye-catching patterns or details to cater to modern consumers looking for unique and versatile options.
Industry Implications
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2. Textile - Disruptive innovation opportunity: Invest in sustainable and eco-friendly materials and manufacturing processes to meet the growing demand for environmentally conscious fashion.
3. Retail - Disruptive innovation opportunity: Experiment with innovative store concepts and omni-channel strategies to create immersive and convenient shopping experiences for customers.