Model Shannan Click may have graced the cover, but it’s Karlie Kloss who shines in Vogue Latin America. Recycled editorials are nothing new but this futuristic photo shoot is worth a second glance. Renamed ‘Eje Solar’ for the August 2009 issue of Vogue Latin America, the editorial was originally published in US Vogue’s April 2009 issue (featuring covergirl Beyonce Knowles) under the title ‘Laid Bare.' It features American model Karlie Kloss catching the rays in solar-panel inspired metallic outfits. Cash strapped publishers are trying to get the most bang for their buck and so recycled editorials are becoming a staple for international magazine titles such as Vogue and Elle.
Vogue Latin America Cover | Vogue US Cover
Recycled Editorials
Karlie Kloss Appears in the Same Outfits Twice for Vogue Latin
Trend Themes
1. Recycled Editorials - Opportunity to reduce costs and increase sustainability by repurposing existing editorial content.
Industry Implications
1. Fashion Publishing - Fashion magazines can leverage recycled editorials to optimize resources and stay relevant in a changing industry.