Bookity transformed an old book of William Shakespeare's plays into a beautiful string of Christmas ornaments. The recycled book ornaments garland consists of 8 curvaceous clumps of cut-up, gilded pages printed with his famous plays The Tempest, The Merry Wives of Windsor and The Two Men Of Verona.
How's that for a novel way to decorate for Christmas?
The gallery also features some of Bookity's other recycled book ornaments made from comics!
Implications - Consumers are looking for products with cognitive substance in response to the recent proliferation of mind-numbing entertainment that's saturated North American media. These products are successful in satiate that desire because they reference a well-respected literary figure. Corporations that are similarly trying to appeal to a more intellectual demographic may consider utilizing literary references in their wares.
Recycled Book Ornaments
Shakespeare Plays and Comics as Christmas Garlands
Trend Themes
1. Recycled Book Ornaments - Repurposing old books into decorative Christmas ornaments provides an opportunity to tap into the growing demand for sustainable and unique holiday decor.
2. Cognitive Substance Products - The popularity of recycled book ornaments highlights a trend of consumers seeking products that offer intellectual stimulation and meaningful connections, presenting opportunities for businesses to create cognitive substance-driven goods.
3. Literary References in Merchandise - Integrating literary references in products, such as using Shakespeare's plays in ornaments, can resonate with an intellectual demographic, allowing companies to tap into the market segment seeking highbrow cultural associations.
Industry Implications
1. Home Decor - The home decor industry can explore the market potential of sustainable and upcycled decorative items, including repurposed book ornaments, to cater to eco-conscious consumers seeking unique design elements.
2. Craft Supplies - Craft supply companies can capitalize on the demand for DIY projects and offer materials specifically designed for creating recycled book ornaments, catering to the growing interest in sustainable crafts.
3. Literary Merchandise - The literary merchandise industry can leverage the appeal of well-respected literary figures like Shakespeare by creating unique products that integrate literary references, attracting consumers who value intellectual and cultural associations.