After managing to achieve a healthy weight through the use of a juice-centric diet, Joe Cross has been working to spread his healthful strategies through his social media umbrella, 'Reboot with Joe'. The platform preaches the benefits of what Cross refers to as reboots, which are 60-day juice fasts designed to help people lose weight and stay healthy.
Not long ago, Cross was "obese, loaded up on steroids, and suffering from a debilitating autoimmune disease", as he puts it. Traditional medicine wasn't helping him in the long term, so he turned to juicing with fresh fruits and vegetables. Not only did that help him to lose weight, but he managed to free himself of his disease as well. 'Reboot with Joe' doesn't claim to treat diseases of any kind, but it can certainly help with losing weight and staying in good general health.
Healthy Juicing Advocates
'Reboot with Joe' Preaches Weight Loss Through Juice Diets
Trend Themes
1. Juice Fasting - There is a potential trend for consumers to adopt juice fasting as a way to lose weight and improve their overall health.
2. Social Media Health Advocates - There is a potential trend for more health advocates to use social media platforms to spread the message of juicing and its benefits.
3. Plant-based Diets - There is a potential trend for people to shift to more plant-based diets as a way to achieve weight loss and better health through juicing.
Industry Implications
1. Juice Bars - Juice bars can cater to a growing trend of consumers looking to lose weight and get healthy through a juice-centric diet.
2. Social Media Marketing - Brands and individuals alike can leverage social media platforms like 'Reboot with Joe' to market and promote the benefits of juicing and plant-based diets.
3. Health and Wellness Coaching - There is an opportunity for health and wellness coaches to promote juice fasting and plant-based diets as a viable option for weight loss and overall health improvement.