In order to keep a brand fresh, it’s important to liven the looks, especially when it involves classic retro items; just take these Ray-Ban ‘Rare Prints,’ for instance. Taking the classic design and introducing interesting patterns not only gets people talking, but (more importantly) buying.
Although I’m more a fan of simplicity, the Ray-Ban ‘Rare Prints’ are sure to be a hit. Perfect for the sunny spring and summer months, it will brighten up any wardrobe.
Retro Patterned Sunglasses
The Ray-Ban 'Retro Prints' Introduce Some Funky Fun
Trend Themes
1. Retro Patterned Eyewear - Brands can incorporate colorful designs to classic eyewear to add a fun element for consumers
2. Personalized Sunglasses - Offering customization options for patterns and designs on sunglasses can attract a younger demographic
3. Nostalgic Fashion Accessories - Capitalizing on consumers' desire for vintage styles can lead to increased sales for retro-inspired accessories
Industry Implications
1. Eyewear - Eyewear brands can utilize unique designs to differentiate from competitors and increase sales
2. Fashion - Fashion designers can incorporate retro-inspired patterns into accessories to tap into the growing demand for nostalgia in fashion
3. Retail - Retailers can offer customization options for accessories to attract younger consumers and increase engagement with their brand