California-based surf label Sundek worked with Italian label Diadora again in crafting the Rainbow collection for Spring/Summer 2018. The colorful collection encapsulates the concept of surfing and the style of the West Coast. The highly expansive seasonal range offers a plethora of summer-ready pieces, as well as transitional items. It features items such as hoodies, track jackets, board shorts and two versions of Diadora's Camaro hero sneakers.
The entire collaborative Rainbow collection boasts a color palette of a prominent navy and light blue colors and of course tri-colored rainbow stripe accents of red, white and light blue. The vibrant capsule became available online at Sundek and at select retailers including END as of March 16th.
Rainbow-Accented Fashion
Sundek and Diadora Collaborated for the SS18 Rainbow Collection
Trend Themes
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Industry Implications
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