In the face of the current drought facing the state of California, individuals along the west coast are increasingly turning to rain barrels as a means to gathering a water supply for gardening. Based in Toronto, Enviro World is a company manufacturing the FreeGarden RAIN, a rain collecting system that helps homeowners avoid wasting precious tap water.
The rain barrels are designed similar to a compost bin and can save individuals up to 1,300 gallons of water each summer, a time when many homeowners see their water usage peak. The rain barrels produced by Enviro World hold up to 55-gallons and boasts the advantage of balancing soil pH levels, conserving water and lowering individuals' water bills.
Drought-Combating Rain Barrels
The FreeGarden RAIN Bin Collects Water for Gardening
Trend Themes
1. Rainwater Harvesting - The trend of using rain barrels for collecting water for gardening is rapidly growing, providing an opportunity for companies to innovate in rainwater harvesting technologies.
2. Water Conservation - There is a rising trend in using rain barrels to conserve water resources, creating opportunities for businesses to develop innovative solutions to help individuals and communities save water.
3. Sustainable Gardening - The increasing adoption of rain barrels for gardening demonstrates a trend towards sustainable gardening practices, opening up possibilities for companies to offer eco-friendly gardening products and services.
Industry Implications
1. Water Conservation Equipment - The water conservation equipment industry can capitalize on the growing demand for rain barrels as an effective solution for water conservation, and innovate products that are more efficient and user-friendly.
2. Home Improvement - The home improvement industry can tap into the trend of rain barrel usage by offering installation services, DIY kits, and innovative design options, providing homeowners with sustainable water solutions for gardening.
3. Horticulture and Gardening - The horticulture and gardening industry can leverage the trend of rain barrels to promote sustainable gardening practices and develop eco-friendly products and techniques that align with water conservation principles.