The PUBLIC IMAGE SS11 lookbook creatively displays designer Ryujiro Tamaki’s edgy collection. His unique take on mode and street style is made visible through the garments featured in the Spring/Summer 2011 line.
Shot in a dark room with dramatic lighting, the PUBLIC IMAGE SS11 lookbook gives an insight into the theme and motif of the clothing. The line combines Japanese style with the striking aesthetics of underground American subcultures, fusing two inspirations into one awesome collection.
Subculture-Induced Fashion
The PUBLIC IMAGE SS11 Lookbook is Edgy and Subversive
Trend Themes
1. Subculture-inspired Fashion - Opportunity for designers to create edgy and subversive collections that combine elements of underground subcultures with mainstream fashion.
2. Mode and Street Style - Potential for designers to explore the fusion of Japanese fashion with urban streetwear aesthetics, creating a unique and visually striking look.
3. Creative Lookbooks - Chance for fashion brands to experiment with innovative photography techniques and storytelling in their lookbooks to enhance the presentation of their collections.
Industry Implications
1. Fashion Design - Disruptive innovation opportunity for fashion designers to create subculture-inspired collections that push the boundaries of mainstream fashion and offer a unique aesthetic to customers.
2. Photography - Opportunity for photographers to collaborate with fashion brands and experiment with dramatic lighting techniques to capture the edgy and subversive vibe of subculture-inspired fashion.
3. Urban Streetwear - Chance for streetwear brands to incorporate Japanese fashion influences and underground subculture aesthetics into their designs, appealing to a niche market seeking unconventional and bold styles.