That's right, the latter half of the 90s is back. The Proenza Schouler Fall/Winter 2010 show proved that the fashion set, especially in New York, is looking to the fashion forays of Gen Xers for inspiration.
High-waisted graffiti pants, shrunken toggle jackets, curved platform heel shoes, thigh-high stockings and babydoll school-girl dresses were paraded down the runway. Although black was used as a base, this Proenza Schoulder collection features many bursts of cool colour, mostly in blues and greens.
Black and White Graffiti Pants
The '90s-Inspired Proenza Schouled Fall/Winter 2010 Collection
Trend Themes
1. Graffiti Fashion - Opportunity for clothing brands to incorporate graffiti designs and patterns in their collections for a unique and edgy look.
2. 90s Fashion Revival - Opportunity for fashion brands to bring back popular trends and styles from the 90s and attract consumers looking for nostalgia.
3. High-waisted Pants - Opportunity for fashion brands to offer high-waisted pants as a stylish alternative to traditional low-rise options.
Industry Implications
1. Fashion - Opportunity for clothing brands to incorporate graffiti designs and patterns in their collections for a unique and edgy look.
2. Footwear - Opportunity for shoe brands to offer curved platform heels as a trendy and fashionable option for consumers.
3. Hosiery - Opportunity for hosiery brands to offer thigh-high stockings as a fashionable and versatile accessory for consumers.