Pressels is a line of gourmet pretzel chips that come in popular New York deli-style bagel flavors. In recent years, consumers have begun demanding healthier alternative to traditional snack foods. With 80 percent less fat than potato chips, these pretzels serve as a perfect choice for health-conscious consumers.
Pressels are gourmet pretzel chips that come in the shape of tiny bagels. There are three deli-style flavors available, including Sesame, Everything and Original. The company only uses natural ingredients to make the pretzels, meaning the snack is free from GMOs, as well as any artificial colors, flavors and preservatives.
With a crunchy texture that is reminiscent of a potato chip, the gourmet pretzels serve as a healthier snack option that does not sacrifice flavor.
Artisanal Pretzel Chips
These Gourmet Pretzels Serve as a Healthy Alternative to Potato Chips
Trend Themes
1. Healthy Snack Alternatives - Pressels fill the need for consumers' demand for healthier snack alternatives.
2. Natural Ingredients - Pressels offer a healthier snack option by utilizing natural ingredients which cater to consumers' increasing interest in health and wellness.
3. Gourmet Pretzel Chips - The creation of Pressels represents a shift towards gourmet pretzel chips as a trendy alternative to traditional snacks.
Industry Implications
1. Snack Foods Industry - Pressels serve as a potential innovation opportunity for traditional snack food companies who may want to incorporate healthier snack options into their product lines.
2. Health Food Industry - Pressels represent a potential opportunity for health food companies to expand their product offerings with gourmet snack options that cater to health-conscious consumers.
3. Organic Foods Industry - With the use of natural ingredients and avoidance of GMOs and artificial preservatives, Pressels may appeal to the organic foods market and be a disruptive innovation opportunity in that industry.