These new President's Choice products are arriving at retailers in Canada for consumers to pick up as the summer season unofficially gets started. The brand has announced more than 100 new PC products and recipes, which are being detailed by the brand in its PC Insiders Report arriving today ahead of the May long weekend. The products include premium options like the PC Maple Cedar Planked Salmon, the PC Plant Based Chickpea and Sweet Potato Burger and much more.
Vice President of Product Development and Innovation at Loblaw Companies Limited Kathlyne Ross commented on the new President's Choice products saying, "It's time to fire up the BBQ, entertain outdoors and simply enjoy the season with good food. We are on a mission to bring new innovation to your table – from plant-based options for the grill, to the latest restaurant-inspired cocktail, or a pizza oven at a great price - it's all arriving in our stores (and in the PC Insiders Report) for the summer."
Summer Entertaining Food Collections
These New President's Choice Products are Arriving for Summer
Trend Themes
1. Plant-based Grilling Options - The rise of plant-based offerings for summer cookouts presents opportunities for developing innovative vegan meat substitutes that appeal to mainstream consumers.
2. Premium Convenience Foods - The demand for premium prepared foods during summer events creates opportunities for the development of innovative, high-end products with easy preparation methods.
3. Restaurant-inspired Cocktails - The trend towards restaurant-quality cocktails for outdoor entertaining presents opportunities for developing innovative, pre-made cocktail mixes that mimic high-end drinks.
Industry Implications
1. Food Manufacturing - Manufactures of plant-based proteins and premium convenience foods are poised to benefit from the summer grilling season trend towards healthier and restaurant-quality foods.
2. Beverage Manufacturing - Producers of pre-made cocktail mixes and other innovative drinks that cater to outdoor entertaining will benefit from the trend towards restaurant-quality cocktails for summer gatherings.
3. Retail - Brick-and-mortar stores and online retailers stand to benefit from increased demand for premium, gourmet food products for summer entertaining, as consumers seek out unique and high-quality ingredients for cookouts and gatherings.