Poppilu, a ready-made drink brand that was created by entrepreneur and mother of two Melanie Kahn when she had strong citrus craving during her pregnancy, offers a variety of healthy lemonades that are packed with antioxidants and vitamin C. Each drink is made with aronia berries, which give them a light pink shade.
While Poppilu's lemonades boast plenty of flavor, they include 75% less sugar than leading ready-made lemonade competitors, and have 150% of the daily value of vitamin C. This makes the refreshing drinks substantially more healthy, and prevents sugar spikes that can lead to energy crashes throughout the day.
Poppilu's lemonades are currently available in three different varieties: Original, Passionfruit, and Blueberry Lavender, with all flavors including just 9g of sugar and 45 calories.
Low-Sugar Antioxidant Lemonades
Poppilu's New Lemonade is High in Vitamin C and Low in Sugar
Trend Themes
1. Low-sugar Lemonades - Creating low-sugar lemonades with high nutritional value to meet the demand for healthier beverage options.
2. High in Vitamin C - Developing drinks rich in vitamin C to cater to the growing consumer interest in immune-boosting products.
3. Antioxidant Beverages - Formulating antioxidant-rich beverages using ingredients like aronia berries to tap into the increasing market for functional drinks.
Industry Implications
1. Beverage Industry - Opportunity for beverage companies to innovate and produce low-sugar, high-nutrition lemonades to capture health-conscious consumers.
2. Functional Food Industry - Market potential for companies in the functional food industry to create antioxidant beverages and promote their health benefits.
3. Natural and Organic Food Industry - Opportunity for natural and organic food manufacturers to develop low-sugar lemonades with natural ingredients and market them as healthier alternatives to traditional lemonades.