As far as pop art editorials go, this one is definitely a winner. Full of fun details, vibrant colors and a few surreal elements, the fashion featured throughout the photoshoot might be bold, but they are also easily wearable on an everyday basis. The stylist shows that such a themed wardrobe can make a stylish statement while not going too overboard. Granted, they are also a good starting point for a chic Halloween costume.
The pop art editorial was shot by photographer Xiao Wei Xu. It appears in the September 2014 issue of Harper’s Bazaar China. Starring model Katerina, the outfits were styled by Yuri Tan, who pulled pieces from the likes of Dior, Valentino and Ports 1961. Posing with oversized props, her look was finished by makeu artist Sun Qi and hair stylist Jason X.
Pop Art Editorials
Katerina is a Colorful Character in the Lastest Harper’s Bazaar China Issue
Trend Themes
1. Pop Art Fashion - The use of pop art inspired themes and designs in fashion can be a disruptive innovation opportunity for designers and retailers to appeal to a younger, more vibrant audience.
2. Surreal Fashion Photography - Surreal photography in fashion editorials presents a unique opportunity for photographers to challenge traditional aesthetics and create memorable, unique images.
3. Wearable Bold Colors - The use of bold, vibrant colors in everyday fashion wear can be a disruptive innovation opportunity for fashion designers to break from traditional, muted color schemes and appeal to a wider audience.
Industry Implications
1. Fashion Design - Fashion designers can use pop art and surreal photography to create unique, eye-catching designs.
2. Fashion Photography - Fashion photographers can use surrealism and pop art inspiration to create imagery that sets them apart and attracts attention from potential clients.
3. Retail - Retailers can incorporate bold colors and pop art references into their store displays and products to attract younger, more style-conscious customers.