The Pono music player is the newest competitor to enter the arena. Backed by Canadian music legend Neil Young, this new player offers an experience of listening to music as it is first heard in the studio.
The music player market has been widely dominated by Apple and its iPod. The Pono music player has a memory size of 128 GB and can hold upwards of 500 " high-resolution digital-music albums." If you would like to increase the memory limits you are able to add a memory card to the device.
The triangular shape offers a different style of music player that challenges the market's uniform of slim rectangular.
The Pono music player is up against tough competition, but the studio sound quality might just be the hook needed to capture some ground in the market.
Studio Quality MP3 Players
Neil Young is Launching the Pono Music Player Offering Studio Quality
Trend Themes
1. High-quality Music Players - The rise of high-quality music players like the Pono music player presents opportunities for audio technology innovation.
2. Market Disruption in Music Players - The Pono music player's studio sound quality and unique triangular design challenge the dominance of established players like Apple, opening up possibilities for disruptive innovation.
3. Increasing Memory Capabilities in Music Players - The Pono music player's ability to expand memory limits with additional memory cards highlights the trend of increasing storage capacities in music players.
Industry Implications
1. Consumer Electronics - The consumer electronics industry can leverage the trend of high-quality music players to create innovative audio devices and experiences.
2. Digital Music - The rise of music players like the Pono player in the digital music industry provides opportunities for disruptive innovations in music distribution and playback.
3. Audio Technology - The audio technology industry can capitalize on the trend of high-quality music players to develop innovative sound processing and digital music technologies.