"Plug Out Boy" is an awesome stop-motion Post-It note video on power consumption from Do the Green Thing. It's a delightful animation that follows a stick figure drawn on a Post-It note as he travels the room unplugging appliances that aren't being used.
When he's finished with his task, Plug Out Boy kicks a soccer ball, plays a board game and does other activities that don't require a power supply. It's a simple animation that doesn't require narration to get the point across to reduce extraneous power usage.
Post-It Note Power PSAs
"Plug Out Boy" Inspires You to 'Do the Green Thing' and Unplug
Trend Themes
1. Stop-motion Animation - Opportunity for businesses to use stop-motion animation to create engaging content for promoting sustainability and eco-friendly practices.
2. Power Consumption Awareness - Opportunity for businesses to develop innovative products or services that raise awareness about power consumption and encourage energy-saving behaviors.
3. Simplified Communication - Opportunity for businesses to explore creative ways of communicating complex messages without relying on narration.
Industry Implications
1. Animation - Disruptive opportunity for animation studios to offer their expertise in creating visually appealing stop-motion animations to promote sustainability initiatives.
2. Energy Conservation - Opportunity for companies in the energy conservation industry to develop new products or services that help consumers track and reduce their power consumption.
3. Marketing and Advertising - Opportunity for marketing and advertising agencies to adopt simplified and visually engaging communication techniques to convey messages effectively.