Pleated Pedal Pushers

Roomy Pants Are Now Fashtastic, Not Frumpy

Are you bored of snug-fitting slim leg pants? The new trend in trousers is still tapered, but now it is also pleated. These roomy alternatives look best when cropped just above the ankles.

This trend has been popping up all over the Fall 2009 and Resort 2010 runways. Designers such as Burberry and 3.1 Phillip Lim showed tailored, menswear inspired peg-leg versions, while YSL, Givenchy and Lanvin chose to showcase the style as Middle Eastern-inspired drop-crotch harem pants.

Retailers have also been quick to pick up on the trend with companies such as French Connection, Urban Outfitters and H&M scrambling to stock their shelves with affordable priced options. Pair them with studded stiletto heels for a night out on the town.
Trend Themes
1. Pleated Trousers - Disruptive innovation opportunity for fashion brands to incorporate pleated details into their trouser designs, offering a roomy and fashionable alternative to slim leg pants.
2. Cropped Pants - Disruptive innovation opportunity for retailers to create cropped pants that are tailored and tapered just above the ankles, catering to the demand for stylish and versatile bottoms.
3. Runway-inspired Fashion - Disruptive innovation opportunity for fashion retailers to emulate the runway styles of designers like Burberry and 3.1 Phillip Lim, providing consumers with affordable options that capture the trend.
Industry Implications
1. Fashion - Disruptive innovation opportunity for fashion designers and brands to incorporate pleats and cropped styles into their collections, appealing to customers seeking a trendy alternative to traditional pants.
2. Retail - Disruptive innovation opportunity for retailers like French Connection, Urban Outfitters, and H&M to stock their shelves with affordable pleated and cropped pants, providing customers with stylish options for various occasions.
3. Footwear - Disruptive innovation opportunity for stiletto heel manufacturers and retailers to create and market designs that pair well with the new trend of pleated pedal pushers, offering fashionable options for a night out.

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