Graphic Creative-Designed Collections

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PLEASURES and PLAYBOY Reunite for a New Graphic Collection

PLEASURES and PLAYBOY are reuniting for another capsule of apparel and accessories that embody both brands’ unique tastes, sharing a collection that builds on graphic elements and summer silhouettes. Collection highlights include a Hawaiian-style shirt that features a dinner table scene with a cooked fish in the center, next to various cocktails and finger foods. Additional silhouettes include jackets, hoodies, rayon shirts, and denim pieces that feature PLAYBOY’s famous bunny logo.

The graphic designs the collection relies on for its central motifs come from multiple collectives, including illustrator Max Loffler, graphic designer Alexander Stewart, photographer Blaise Cepis, and 3D artist Carol the Kitty. The collection also includes various accessories and eyewear offerings that are ideal for the summer weather. The PLEASURES x PLAYBOY collection arrives July 15 on both brands’ websites and select retail stores.
Trend Themes
1. Graphic Designs Collection - Graphic designs that feature unique tastes and share summer silhouettes are innovative opportunities for fashion companies.
2. Reunion Collaborations - Reuniting brands for another apparel and accessory capsule collection is a trend that creates innovative opportunities for cross-industry collaboration.
3. Limited Edition Launches - Limited edition fashion collaborations that feature summer-ready silhouettes and unique graphics are a disruptive opportunity for fashion companies.
Industry Implications
1. Fashion Industry - The Fashion industry can apply graphic design elements that feature unique tastes and summer silhouettes from different artists in their collections.
2. Accessories Industry - Summer-oriented accessories and eyewear offerings are an innovative opportunity for the accessories industry to launch limited edition collections.
3. Retail Industry - Cross-promotional collections by reuniting brands can create innovative opportunities for the retail industry to feature limited edition launches.

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