The new Cargill plant-based products have been announced by the brand as a range of meat alternatives that will provide consumers with a flavorful option to integrate into their favorite recipes and meals. The private label products will include plant-based patties and ground that are reported to deliver exceptional taste and quality to satisfy consumers who might usually opt for meat products. The products will launch in April and come as part of the brand's commitment to meeting demand for meat alternatives as the worldwide demand continues to grow.
Managing Director of Cargill's Alternative Protein Team Elizabeth Gutschenritter spoke on the Cargill plant-based products saying, "We’ve created some of the best-tasting products available in the plant-based category today. We’ve combined our deep knowledge of plant proteins with our expertise in R&D, product development and production to deliver products consumers will love. Cargill has a strong history of providing high-quality protein products to customers. Producing plant-based products across our global supply chain is the logical next step to expanding our ability to meet consumer needs and bring new value to this category."
Private Label Meat Alternatives
These New Cargill Plant-Based Products will Launch in April
Trend Themes
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Industry Implications
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2. Retail and Grocery - Disruptive innovation opportunity: Introduce private-label plant-based meat alternatives to retail and grocery stores, tapping into the market demand and expanding product variety.
3. Research and Development (R&D) - Disruptive innovation opportunity: Invest in R&D to enhance plant-based meat alternative formulations, ensuring exceptional taste, texture, and quality to attract and satisfy consumers.