'RollinGreens,' the convenience food brand famous for its wholegrain tater tots, has debuted a plant-based spicy chorizo product. The 'Plant-Based Me'Eat Spicy Chorizo' is the second Me'Eat product from RollinGreens, with the first being its plant-based ground beef, which launched last year in March. As a result of RollinGreens' foray into plant-based foods, the company has grown at a massive rate over the last two years, more than doubling its sales metrics.
RollinGreens launched this plant-based chorizo as part of its mission to feed the world in a sustainable way without compromising on the delicious flavor of comfort foods. RollinGreens has stated that this spicy chorizo is far from the last plant-based food it will create, as it has plans to continue in this sector for years to come.
Plant-Based Sausage Meats
RollinGreens Launched a Plant-Based Spicy Chorizo for Taco Fillings
Trend Themes
1. Plant-based Convenience Foods - The rise of plant-based convenience foods that don't compromise flavor opens up opportunities for companies to enter the market and gain an edge through sustainable and ethical ingredients.
2. Expansion of Plant-based Product Lines - The expansion of plant-based product lines by companies like RollinGreens provides opportunities for innovation in the plant-based food industry, including creating plant-based alternatives to traditional favorites like chorizo.
3. Growing Demand for Sustainable Foods - The growing demand for sustainable foods that reduce the environmental impact of animal agriculture presents opportunities for companies to provide alternative, plant-based options.
Industry Implications
1. Plant-based Food - The plant-based food industry, including companies like RollinGreens, is poised for growth as consumers prioritize sustainability and ethical ingredients.
2. Fast Food - Fast food restaurants looking to offer healthier and more sustainable options can benefit from incorporating plant-based convenience foods like RollinGreens' spicy chorizo into their menus.
3. Food Manufacturing - Opportunities for food manufacturing companies exist in the development and production of plant-based convenience foods that appeal to consumers looking for sustainable and ethical options.