Pizza Hut UK is bringing an exclusive limited-edition menu to six locations, one for each of the following cities: London, Birmingham, Liverpool, Edinburgh, Manchester, and Cardiff. Instead of using words to describe each item, Pizza Hut is replacing it with emojis. The company created the "emojified" menus to celebrate 'World Emoji Day.'
The design of the menu uses neon signs as its inspiration giving it a old-school feel while still incorporating new-school emojis. The eye-catching menu provides for some entertainment as customers will need to decipher the food items based on the emojis that are strung together as a description and then order it in the "language of emojis".
The idea brings an element of fun to the family-friendly restaurant and uses its design to connect with both parents and their children. The unique menu might serve to draw customers in just so they can have opportunity to decode it themselves.
Emoji Food Menus
Pizza Hut UK Celebrates 'World Emoji Day' with by Getting an "Emojified" Menu
Trend Themes
1. Emoji-based Menus - Opportunity to create emoji-based menus as a fun and engaging way to attract customers.
2. Neon-inspired Design - Opportunity to incorporate neon-inspired designs for menus and marketing materials to create a retro yet modern look and feel.
3. Language of Emojis - Opportunity to explore the use of emojis as a unique and universal language for communication and storytelling.
Industry Implications
1. Hospitality and Restaurants - Opportunity for restaurants to adopt emoji-based menus to enhance customer experience and promote brand uniqueness.
2. Marketing and Advertising - Opportunity for marketers and advertisers to leverage neon-inspired designs and emojis for eye-catching campaigns.
3. Education and Entertainment - Opportunity to use emojis as a language learning tool and entertainment medium for children and adults.