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Pink Cloud Beverages Debuts a Non-Alcoholic Functional Hemp Drink

Pink Cloud Beverages has launched two new non-alcoholic hemp beverages. The ‘Pining for Paradise’ and ‘Lounge Chair Lillikoi’ hemp-based sparkling waters are only 20 calories, made with rea; fruit juice, and contain 30mg of hemp from SoRSE. Pink Cloud is a woman-owned company dedicated to making non-alcoholic beverages for non-drinkers or individuals who want to maintain their sobriety.

Substantial research was conducted during the manufacturing stages, with founder Sierra Thomas searching for tasty CBD emulsions that would not take away from the fruity flavors in the Pink Cloud lineup. ‘Pining for Paradise’ contains pineapple and yuzu with hints of lime juice mixed together. The ‘Lounge Chair Lillikoi’ uses Hawaiian passion fruit and guava for a tropical-tasting refreshment.

Pink Cloud offers consumers an alternative to alcohol that nourishes the body and satisfies the demand for healthier carbonated beverages.
Trend Themes
1. Functional Hemp Beverages - As hemp continues to gain popularity in the wellness industry, there is room for functional hemp beverages to disrupt traditional carbonated drink markets.
2. Non-alcoholic Beverages for Health-conscious Consumers - The demand for healthier non-alcoholic beverages is growing, and there is an opportunity to develop beverages that cater to those who are health-conscious or sober.
3. CBD Emulsions for Enhanced Beverage Flavoring - CBD emulsions, like those used by Pink Cloud Beverages, provide a potential solution for adding CBD to fruit-based beverages without altering their fruity flavors.
Industry Implications
1. Functional Beverages - The functional beverage industry can leverage the interest in hemp and CBD to develop new products for health-conscious consumers.
2. Cannabis Industry - The growing popularity of hemp and CBD-based products creates opportunities for the cannabis industry to explore non-psychoactive product lines.
3. Non-alcoholic Beverage Industry - As consumers continue to shift towards healthier alternatives to traditional alcoholic beverages, the non-alcoholic beverage industry can capitalize on the trend by developing new and innovative products.

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