Pics for the Kids is a new initiative led by Avenues for Justice -- a New York City-based organization that improves the quality of life for those in the juvenile justice system.
At its center, this program uses education and employment to help young people get back on their feet and to stay motivated. The new art-based initiative, Pics for the Kids, tapped creatives like Leilah Weinraub and Richie Shazam and will sell their original prints. All proceeds will be donated to Avenues for Justice, which will continue to keep young people out of prisons through mentoring, art and apprenticeships. According to their website, 90% of those involved in the program never commit a crime again.
Juvenile Justice Art Sales
Pics for the Kids is Raising Funds for Avenues for Justice
Trend Themes
1. Art for Social Change - Using art as a means of raising funds for social justice initiatives presents an opportunity for the art industry to be a force of positive change.
2. Skill-based Philanthropy - Programs like Pics for the Kids that use specific skills to raise funds and support social initiatives create opportunities for the non-profit sector to leverage the unique strengths of creatives.
3. Education for Rehabilitation - Avenues for Justice's focus on education and apprenticeships to keep young people out of prisons presents an opportunity for the education industry to play a greater role in reducing recidivism rates.
Industry Implications
1. Art - The use of art as a means of fundraising for social justice initiatives underscores the role of the art industry in promoting social impact.
2. Non-profit - Programs like Pics for the Kids demonstrate the importance of skill-based philanthropy and the role of the non-profit sector in supporting social initiatives.
3. Education - Avenues for Justice's approach to rehabilitation underscores the importance of education and apprenticeships in breaking the cycle of recidivism and presents an opportunity for the education industry to contribute to criminal justice reform.