Japanese design studio nendo unveils a look at its Perfect 3Way Glass, which is a unique design meant to enhance the beer-drinking experience. It is designed for Sapporo's Kuro brand, which has worked to brew the 'perfect draft beer' since its fruition in 1977.
It focuses a lot on the balance that ignites just the right taste buds and nendo aims to aid this mission with the Perfect 3Way Glass. It has three sides to it, each one creates a different experience. Starting with the straight side, it creates a crisp beer taste as it flows straight to the back of the mouth. The curved side where the bulb is is designed to evoke the drink's aroma and the bulbous side spreads the beer throughout the tongue to catch the complex flavors.
Perfect-Pour Beer Glasses
nendo Creates the Perfect 3Way Glass to Aid the Perfect Beer Pour
Trend Themes
1. Enhanced Beer-drinking Experience - The Perfect 3Way Glass by nendo is designed to enhance the beer-drinking experience by offering different sensory engagements.
2. Multi-sensory Design - With its three different sides, the Perfect 3Way Glass provides a multi-sensory design for beer enthusiasts to enjoy various tastes, aromas, and flavors.
3. Innovative Beer Glass Design - nendo's Perfect 3Way Glass showcases an innovative approach to beer glass design, enhancing the enjoyment of the perfect pour.
Industry Implications
1. Beverage Manufacturing - The Perfect 3Way Glass presents an opportunity for beverage manufacturers to create unique drinking experiences and stand out in the market.
2. Hospitality and Entertainment - The multi-sensory design of the Perfect 3Way Glass can be incorporated in bars, restaurants, and entertainment venues to elevate the beer-drinking experience for customers.
3. Product Design - The innovative design of the Perfect 3Way Glass opens up possibilities for product designers to reimagine traditional glassware and create new experiences for consumers.