This new lineup of Peet's coffee drinks have been unveiled by the company as seasonal offerings that are specially made for consumers seeking to spice up their choice of caffeinated beverage.
The drinks include the Golden Caffé Latte, Golden Cold Brew Fog and Golden Matcha Latte, which are all made with golden milk. Patrons can choose to have the drinks made with soy, coconut or almond milk if they are seeking to avoid dairy.
The Peet's coffee drinks can be purchased from participating coffee bar locations through May 21, 2019 and address the shift towards health-conscious food varieties as consumers adopt more holistic consumption practices. The drinks are each sweetened with honey to avoid the need for traditional sugar or artificial sweeteners.
Golden Turmeric Coffee Drinks
These New Peet's Coffee Drinks Have a Warm Profile
Trend Themes
1. Golden Turmeric Coffee - The use of golden milk in coffee drinks presents an opportunity for health-focused and holistic beverage options.
2. Shift Towards Health-conscious Food - The adoption of holistic consumption practices encourages the development of beverages sweetened with natural alternatives, like honey.
3. Seasonal Offerings - Introducing limited-time drinks creates excitement and encourages customers to try new coffee flavors.
Industry Implications
1. Coffee Shops - Coffee shops can capitalize on the trend by offering golden turmeric coffee drinks and other health-conscious beverage options on their menus.
2. Plant-based Milk - Plant-based milk producers can partner with coffee shops to provide dairy-free options for golden turmeric coffee drinks.
3. Natural Sweeteners - Natural sweetener manufacturers have an opportunity to supply coffee shops with honey or other alternative sweeteners for their seasonal drink offerings.