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The PC® Plant-Based Line Boasts Meatless and Dairy-Free Options

The PC® Plant-Based collection is the latest food range from the private label brand. Known for its high quality and affordable products, PC® offers a selection of meatless and dairy-free options for those that adhere to a vegetarian or vegan diet, along with consumers looking to cut down on animal products in the new year.

The PC® Plant-Based line is certified vegan and includes products like the PC® Plant-Based Chickenless Chicken Breasts -- requiring only 20 minutes of prep time -- and the PC® Plant-Based Mayo-Style Spread that is egg-free. Additionally, its PC® Plant-Based Cashew Dips are available in flavors like Original, Red Pepper and Cucumber Dill and are the perfect party essential.

As more consumers embrace plant-based diets, supermarket private label brands are taking notice by offering products that are not only cruelty-free but also accessible to the masses -- thanks to a fair price point that doesn't sacrifice quality.
Trend Themes
1. Growing Plant-based Diet - The rise in popularity of plant-based diets is creating opportunities for innovative and flavorful meatless and dairy-free products.
2. Accessible Vegan Options - Private label brands are making vegan food more affordable and widely available, catering to the increasing demand for accessible plant-based options.
3. Convenience in Plant-based Cooking - Quick and easy plant-based meal solutions, such as pre-prepared meatless chicken breasts and dairy-free spreads, are gaining traction among time-conscious consumers.
Industry Implications
1. Supermarket/private Label Brands - Supermarket private label brands are capitalizing on the plant-based trend by offering a range of cruelty-free and affordable options, meeting the needs of budget-conscious consumers.
2. Vegan Food Products - The market for vegan food products is expanding as more brands develop innovative plant-based alternatives to traditional meat and dairy products.
3. Convenience Foods - The demand for convenient plant-based meal solutions is driving the growth of the convenience foods industry, offering time-saving options for those following a plant-based lifestyle.

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