The Past & Future Calendar can be likened more to a memory box than a traditional date keeper. First of all, it takes on the form of a wooden box complete with a couple of drawers. Secondly, it is meant to cherish both the past and the present, hence its name. It does so by allowing people to keep the cards with the date on them in a separate drawer after the day is done.
Designed by Bitri, a design studio based in Porto, Portugal, the Past & Future Calendar revolves around sheets of fine paper with minimal typography. Although not many will want to tarnish such a design, the space left around the date could easily be written on like a diary.
Nostalgic Date Keepers
The Past & Future Calendar by BITRI Allows People to Revisit the Past
Trend Themes
1. Nostalgic Keepsakes - New products that combine modern technology with nostalgic design to create unique keepsakes offer opportunities for brands to tap into people's desire to reminisce.
2. Analog-digital Hybrids - The trend for analog-digital hybrid products, such as the Past & Future Calendar, highlights the potential for combining different functionalities into single products.
3. Personalized Memories - Consumers are increasingly looking for ways to capture and cherish personal memories in physical form, creating opportunities for businesses to offer personalized products and services.
Industry Implications
1. Stationery - The Past & Future Calendar demonstrates new possibilities for stationery products that combine traditional design with modern functionality.
2. Home Decor - Home decor brands can tap into the trend for nostalgic design by creating unique products that offer new ways to display personal memories and keepsakes.
3. Gifts and Souvenirs - A product like the Past & Future Calendar offers a unique and personal gift or souvenir option for consumers, presenting opportunities for businesses to offer customized items for special occasions.