Harridan Vodka has debuted the ‘Paranormal Reserve’ in the true spirit of Halloween, distributing up to 666 bottles that have been rested for 30 days at the Occult Museum. The Occult Museum, which is home to the Annabelle doll, gives this spirit a hauntingly delicious edge over competitors. Tony Spera, the owner of the museum, opened the protective glass door and set the 666th bottle of Paranormal Reserve in front of the Annabelle case. After that, the bottle was stored for 30 days within Ed Warren's original protective container for Annabelle.
Bridgette Tayor, CEO, President and Founder of Harridan Vodka, commented: "We partnered with the Occult Museum, which houses some of the most terrifying artifacts in the U.S., most notably the infamous Annabelle doll. Given that the museum is now closed to the public, Paranormal Reserve is the closest that fans of horror and the occult will get to this allegedly demonically possessed toy. Fans can open and enjoy Paranormal Reserve with caution or keep it sealed. The choice is theirs."
Horrifying Paranormal Vodkas
Harridan Vodka Introduces the Haunting 'Paranormal Reserve' Vodka
Trend Themes
1. Paranormal Beverages - There is potential for creating a market of supernatural beverages with a creepy twist that caters to horror enthusiasts and collectors alike.
2. Collaborations with Horror-themed Attractions - Partnering with horror attractions and museums that specialize in the macabre can create unique and exclusive experiences for consumers and enthusiasts.
3. Limited Edition Liquors - Developing limited edition series of spirits can attract collectors and enthusiasts that seek novelty and can also generate buzz around the brand.
Industry Implications
1. Alcohol - The alcohol industry can explore new ways to differentiate themselves by offering unique and edgy spirits that cater to specific audiences like horror enthusiasts.
2. Tourism and Entertainment - Horror-themed attractions and museums can attract more visitors and create new experiences by partnering with companies to offer exclusive products and services.
3. Collectibles - Creating limited edition spirits can attract collectors that are interested in unique and rare items related to their interests.