The Pantone Universe Footwear 2016 Spring/Summer Collection helps people get ready for the sunnier seasons in style -- simple style. Playing off of its iconic color coding look, people will be able to match their outfits to their footwear in a myriad of ways. From Roland Garros Fade Out Sneakers to Formentera 2 Buckle Sandals and Kilimanjaro Trainers, the options are endless.
Inspired by its "Let Colors Rule" philosophy, the Pantone Universe Footwear 2016 Spring/Summer Collection are comprised of tons of staples. It's incredible to see how this brand has managed to traverse a wide variety of industries solely based on its strong identity and branding. Until seeing this collection with your own eyes, you may not have expected it.
Color-Coded Sandals
The Pantone Universe Footwear Collection is Playfully Simple and Stylish
Trend Themes
1. Color-coded Fashion - Creating color-coordinated apparel and accessories is a disruptive innovation opportunity within the fashion industry.
2. Iconic Branding - Developing a strong brand identity and utilizing it across different industries presents disruptive innovation opportunities for branding and marketing professionals.
3. Customization and Personalization - Offering customizable footwear options based on personal preferences and outfits is a disruptive innovation opportunity for the footwear industry.
Industry Implications
1. Fashion - The fashion industry can leverage the trend of color-coordinated fashion to offer innovative products and experiences.
2. Branding and Marketing - Branding and marketing professionals can capitalize on the trend of iconic branding by developing strategies that transcend industry boundaries.
3. Footwear - The footwear industry can explore disruptive innovation by introducing customizable and personalized footwear options.