Iconic Pastel Sneakers

Zkay Yong Designs Pantone Air Force Ones with the Year's Winning Colors

Rose Quartz and Serenity were recently proclaimed as the colors of 2016 and are the inspiration behind these Pantone Air Force Ones. Conceived by graphic designer Zkay Yong, the sneakers are showcased in four varying styles including signature Rose Quartz and Serenity pairs along with two additional concepts that blend the pastel pairing together.

Though they aren't yet available in stores, these Pantone Air Force Ones will appeal to sneaker heads who aren't afraid to make a statement. Whether a fan of solid hues or ombre colorways, sneaker lovers will find variety in this conceptual collection by Zkay Yong.

In addition to conceiving a collection of reimagined Air Force Ones, the graphic designer also conceives branded shoe boxes for each of his creations.
Trend Themes
1. Pastel Sneakers - The trend towards pastel colorways for sneakers continues, opening up opportunities for designers and retailers to offer unique and eye-catching styles.
2. Pantone Color Matching - The use of Pantone colors in sneaker design provides an opportunity for brands and designers to give their products a distinct and recognizable look.
3. Unique Branding - Custom shoe box designs, like those created by Zkay Yong, provide an opportunity for brands to enhance the overall customer experience and create a lasting impression.
Industry Implications
1. Footwear - The footwear industry has an opportunity to explore the use of Pantone colors in design and capitalize on the popularity of pastel colorways.
2. Graphic Design - Graphic designers can take inspiration from Zkay Yong's use of Pantone colors on sneakers and explore new branding opportunities.
3. Retail - Retailers can differentiate themselves by offering unique and limited edition sneaker designs, such as those created by Zkay Yong, to attract sneaker enthusiasts.

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