Today the word geek doesn't only apply for men. And as being a geek has become almost normal for women as well, it was inevitable, that geek accessories would slowly flow into the stream of fashion. Here's one we are all bound to love, the ultimate geek belt, with all the PacMan figures, Inky, Pinky, Blinky and Clyde on it. It is unisex, so watch it, or your partner might be wearing it first!
Implications - The entertainment factor in a product is becoming an increasingly important feature in certain items when customers are shopping. It is no longer enough for a company to provide functional commodities, and businesses would benefit from adding an entertaining feature to their everyday products to ensure distinctiveness from competing businesses.
PacMan Belt
The Ultimate Geek Fashion Item
Trend Themes
1. Entertainment Feature - Providing entertainment features within products to ensure distinction from competing businesses.
2. Geek Fashion - The Intersection of geek culture and fashion trends.
3. Unisex Products - Offering gender-neutral products to expand market potential and reach an underserved audience.
Industry Implications
1. Fashion Industry - Adding geek-inspired clothing and accessories to product lines to expand consumer reach.
2. Consumer Electronics Industry - Incorporating entertainment features and retro designs, like the PacMan characters, into electronic devices to create distinctiveness and nostalgia for consumers.
3. Gaming Industry - Creating merchandise inspired by popular video and arcade games to expand fan merchandise offerings.