Retro Sibling Couture

The Jenner Sisters' Latest Pac Sun Collection Offers 70s Styling

Kendall and Kylie Jenner are back with yet another Pac Sun collection. This time -- for the Spring 2016 season -- the dynamic designer duo and reality TV stars created a collection that is inspired by 70s style.

On high fashion runways, the bohemian aesthetic alongside 60s and 70s fashion had a major moment for Spring/Summer '16. Picking up on this, the youngest girls of the Kardashian clan crafted a Coachella-friendly lineup that takes cues from the iconic 70s flick 'Almost Famous.' The color palette features baby blues, blush, rust tones, sea-pine greens and off-white to complement the denim heavy, A-line, faux suede, crochet and flare-leg pieces.

With festival season just around the corner, this Pac Sun collection is perfectly timed.
Trend Themes
1. Bohemian Fashion - The 70s-inspired Pac Sun collection taps into the current trend of bohemian fashion, offering opportunities for disruptive innovation in the clothing and accessories industry.
2. Coachella Style - Drawing inspiration from the iconic 70s film 'Almost Famous' and the Coachella festival, the Jenner sisters' collection caters to the growing demand for festival-inspired fashion, creating potential disruptive innovation opportunities in the events and entertainment industry.
3. Retro Revival - The 70s styling showcased in the Pac Sun collection reflects the ongoing trend of retro revival in the fashion industry, presenting opportunities for disruptive innovation in clothing manufacturing and retail.
Industry Implications
1. Clothing - The Pac Sun collection's 70s-inspired fashion offers disruptive innovation opportunities in the clothing industry, particularly in the design, production, and marketing of retro-themed garments.
2. Accessories - The bohemian aesthetic showcased in the Jenner sisters' collection opens up potential disruptive innovation opportunities in the accessories industry, including the design and manufacturing of jewelry, bags, and other festival-inspired accessories.
3. Events and Entertainment - The Coachella-inspired elements of the Pac Sun collection present disruptive innovation opportunities within the events and entertainment industry, particularly in the creation of festival-themed experiences and merchandise.

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