This past year has demanded a lot from consumers, forcing many to re-think the ways they address their day-to-day health and wellbeing -- Oura's Gold Heritage ring makes this easier than ever, as it presents a vitals-monitoring device that is stylish and unobtrusive.
The ring monitors basic vitals throughout the day while serving as a highly effective sleep tracker at night, successfully offering the wearer a holistic 'sleep score' throughout the week to help determine what lifestyle changes need to be made. What's more, is that this ring is so precise it was credited with identifying COVID-19 symptoms, before the user was aware they had the virus.
The Heritage Ring was released for a limited time, and features a flat-top design in addition to the chic colorway.
Chic Smart Rings
Oura's Gold Heritage Ring was Released for a Limited Time
Trend Themes
1. Smart Jewelry - Consumer demand for wearable health devices in stylish form factors creates opportunities for smart jewelry innovation.
2. Holistic Sleep Tracking - Innovations in accurate, unobtrusive sleep tracking technology present opportunities for holistic wellness and sleep-focused consumer applications.
3. Vitals-monitoring Rings - Advanced technology in compact, subtle smart rings create opportunities for personal wellness monitoring that blends seamlessly into daily life.
Industry Implications
1. Technology - The intersection of smart jewelry and wearables represents opportunities for technology companies to innovate in the wearable health sphere.
2. Fashion - The rise of smart jewelry and trendy health and wellness products creates opportunities for fashion companies to infuse technology and innovation into their products.
3. Healthcare - Smart jewelry and wearables offer disruptive innovation opportunities for the healthcare industry to improve patient monitoring and preventative care.