'On the Hunt' in VNFOLD sees model Aris Schwabe in fashion from Y-3 and Prada, navigating a smoky, post-apocalyptic world. Schwabe vamps in spiked, fringed headbands, mesh-faced hoods and leather outerwear, rocking avant-garde hair by Taka Tokuyama.
Eric Hason shot 'On the Hunt' in VNFOLD, and Keith S. Washington is responsible for the styling and art direction.
Implications - The costume designer for the editorial, Shell Weinzierl, dresses the models in a lot of dark clothing that looks like it is over-sized. The over-sized pieces match the mood the of post-apocalyptic editorial perfectly. The makeup was done by Hiro, who powdered and dirtied-up the girls' faces. The images are mysterious and completely captivating.
Smoky Menswear Editorials
'On the Hunt' in VNFOLD Navigates a Post-Apocalyptic World
Trend Themes
1. Post-apocalyptic Fashion - Disruptive innovation opportunities include creating sustainable and functional clothing designs inspired by post-apocalyptic aesthetics.
2. Avant-garde Hair - Disruptive innovation opportunities exist in developing innovative hair products and styling techniques that push traditional boundaries.
3. Mysterious Editorials - Disruptive innovation opportunities lie in creating immersive and interactive editorial experiences that captivate audiences.
Industry Implications
1. Fashion - Disruptive innovation opportunities can be found in creating eco-friendly and sustainable fashion designs inspired by post-apocalyptic themes.
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