Low or no alcohol lifestyles are on the rise as consumers seek to limit or completely restrict their intake of traditional libations, so brands are creating products with this in mind like the Morland & Co Brewery Old Speckled Hen Low Alcohol beer.
The beer is reported to have notes of caramel and toffee, and is brewed with crystal and pale malts as well as first gold, challenger and golding hops. The beer maintains a low-alcohol profile that has an 0.5% ABV to make it perfect for consumers who are limiting their consumption or as a more casual alternative to traditionally higher alcohol varieties.
The Morland & Co Brewery Old Speckled Hen Low Alcohol beer available from independent retailers in the UK now.
British Low-Alcohol Beers
The Morland & Co Brewery Old Speckled Hen Low Alcohol is Robust
Trend Themes
1. Low-alcohol Beer - Brands are creating new low-alcohol beers to cater to the growing demand for healthier lifestyles, presenting opportunities for breweries to embrace disruptive innovations in their brewing techniques.
2. Alternative Beverages - As consumers seek to limit their alcohol intake, there is an opportunity for businesses to create more alternative beverages with unique flavors and lower alcohol profiles.
3. Health-conscious Living - The growing trend towards low or no alcohol lifestyles is indicative of a larger movement towards health-conscious living, and presents opportunities for brands to create more health-focused products in various industries.
Industry Implications
1. Brewing Industry - The brewing industry can tap into the growing demand for low-alcohol beers and explore new brewing techniques to cater to health and wellness trends.
2. Non-alcoholic Beverages Industry - As consumers seek healthier and more low-alcohol options, there is room for growth in the non-alcoholic beverages industry with unique flavors and ingredients.
3. Hospitality Industry - The growing demand for low or no alcohol options provides opportunities for the hospitality industry to create unique and alternative drink menus that cater to health-conscious consumers.