The Reitmans Fall 2014 collection is a multipurpose line that offers all sorts of stylish designs for working women tackling tough jobs in any field. The collection mixes fun prints and bold colors with classic silhouettes that are ideal for the cooler months.
The collection is designed to be mix and matched to create a wide variety of looks for the office, out on the town or evening outings. Tapping into fall fashion, Reitmans includes a slew of bright colored deep blue and orange tones, red and gray tartan patterns and structured garments. The line comes with 15 stylish pieces -- ranging from accessories to dresses to leather jackets -- that can be layered together to custom-create looks that are bold, sleek and functional. Some stand out pieces in the collection include a maroon leather jacket, skinny black pencil jeans and bold sketch graphic T-shirts.
Multipurpose Office Fashion
The Reitmans 2014 Line is Designed for Women in All Fields of Work
Trend Themes
1. Multipurpose Fashion - Designing multipurpose fashion that can be worn in various settings can increase convenience and appeal for consumers.
2. Mix and Match - Creating collections or products that can be mixed and matched allows for greater personalization and versatility for consumers.
3. Bold Colors and Prints - Incorporating bold and bright colors, as well as unique prints, can add a fun and eye-catching element to fashion collections.
Industry Implications
1. Fashion Industry - Fashion companies should consider designing multipurpose and mix-and-match pieces with unique prints and bold colors to appeal to consumers and increase sales.
2. Retail Industry - Retailers should consider incorporating versatile and eye-catching fashion pieces to their collections, as it can attract more customers with varying needs and preferences.
3. Marketing Industry - Marketing campaigns could focus on showcasing the convenience and versatility of multipurpose fashion, as well as highlighting the unique prints and bold colors of collections to entice consumers.