There have been many fairytale stories of the young girl waiting for her prince charming over the years and the Numero Korea February 2010 issue takes us on the journey of a modern day Rapunzel.
Photographed by Lina Scheynius and styled by Jeon Hyo-Jin, the spread shows model Hanne Gaby Odiele spending her days reading, waiting and slumbering around the house in turtleneck bodysuits, flowing mini-dresses and of course the signature Rapunzel braid. It seems even fairytale characters carry Louis Vuitton.
Dark Rapunzel Photography
Numero Korea February 2010 Shows Fairytale Fashions
Trend Themes
1. Modern Fairytale Fashion - Opportunity for fashion brands to create fairytale themed collections for adults.
2. Fairy Tale-inspired Photography - Opportunity for photographers to bring fairy tale narratives to life in editorial spreads.
3. Plus-size Model Representation in Fantasy Storytelling - Opportunity for fashion industry to feature more plus-size models in fairy tale and fantasy themed shoots and campaigns.
Industry Implications
1. Fashion - Opportunity for fashion brands to create fairytale themed collections for adults.
2. Photography - Opportunity for photographers to bring fairy tale narratives to life in editorial spreads.
3. Body Positivity - Opportunity for fashion industry to feature more plus-size models in fairy tale and fantasy themed shoots and campaigns.