The Numéro #115 August 2010 spread is entitled 'Parc Monceau,' and displays awkward poses. Model Anna De Rijk is featured in this editorial bending and twisting her body into difficult positions.
Shot by photographer Yelena Yemchuk and styled by Samuel François, the Numéro #115 August 2010 spread plays up summer dresses. This editorial will also have you wishing that you could be just as flexible as Anna De Rijk.
Implications - But even if you're not, Yelena Yemchuk does a fantastic job of capturing Anna De Rijk in natural state of splendor and sex appeal that it is easy for the viewer to lose themselves in this highly stylized and classy shoot.
Warped Body Spreads
The Numero #115 August 2010 Editorial is Contorting
Trend Themes
1. Contortionist Fashion - The trend of featuring models in contorted poses in fashion editorials allow for innovative showcasing of clothing designs.
2. Flexibility-driven Advertising - Brands can utilize images of flexible models in advertising campaigns to appeal to consumers' desires to be adaptable and versatile.
3. Body-positive Art Direction - Encouraging models to pose in unconventional and flexible positions promotes a body-positive message to consumers.
Industry Implications
1. Fashion - The fashion industry can elevate its creative direction by incorporating contortionist poses in photo shoots and advertising campaigns.
2. Advertising - Brands across various industries can use flexible models to appeal to the desire for versatility, opening up opportunities for unique ad campaigns.
3. Media - Media outlets can promote a body-positive message by featuring unconventional poses and celebrating the versatility of the human body.