An optimized and highly nourishing salve is coming in April 2022 at Sephora and Shoppers Drug Mart. The brand releasing it is Drunk Elephant. The plant-based formula is specially designed to tackle dry, chapped, irritated, and compromised skin. In the process, the nourishing salve works to support the skin's natural healing abilities. This makes it quite the proactive treatment.
This ultra-luxe concentrated salve is packed with restorative plant butters, including marula, upuaçu, mango, and shea. This combination protects the skin from environmental stressors, which is really important if you live in polluted urban cities or someplace where the rather is extremely harsh. Drunk Elephant completes the nourishing salve formula with plant oils (meadowfoam, pumpkin, green tea seed, kukui, and rose hip), all of which are rich in antioxidants and fatty acids..
Intensely Nourishing Salves
Drunk Elephant's Wonderwild Miracle Butter is Highly Anticipated
Trend Themes
1. Intensely Nourishing Salves - Opportunity for developing plant-based, restorative salves that protect and strengthen skin against environmental stressors and promote natural healing abilities.
2. Luxury Skincare - Opportunity for creating ultra-luxe skincare products that are rich in antioxidants and fatty acids, and promote overall skin health.
3. Proactive Treatment - Opportunity for developing skincare products that are proactive in treating and preventing dry, chapped, irritated, and compromised skin.
Industry Implications
1. Skincare - Opportunity for skincare companies to create innovative, effective products that cater to the growing demand for plant-based, restorative salves and luxury skincare.
2. Beauty Retail - Opportunity for beauty retailers to offer niche, high-end skincare products that cater to consumers seeking ultra-luxe, effective products.
3. Natural Health - Opportunity for companies in the natural health industry to create plant-based skincare products that promote overall skin health and well-being.