Hydrating Self Care Kits

The Nourish by The NOW Self-Care Kit Exfoliates and Moisturizes

The Nourish by The NOW Self-Care Kit aims to rejuvenate dry, dull and tired skin, consisting of three curated products. Each is hand-selected by the Los Angeles-based wellness spa with The NOW Copper Dry Brush, The NOW Refresh Eye Mask and The NOW Classip Lip Salve featured inside.

This spa-inspired self-care kit elevates one's at-home routine and is the perfect holiday gift for 2020 -- thanks to ongoing social distancing safety measures as a result of the COVID-19 pandemic. The kit is priced at $104 and is the perfect alternative to in-person spa visists.

While its copper dry brush is designed to help boost circulation and immunity while exfoliating dry skin, its eye mask works to soothe and hydrate tired eyes. Lastly, its classic lip salve smoothes chapped lips while boosting moisture.
Trend Themes
1. Spa-inspired Self-care Kits - Opportunity for creating innovative self-care kits with curated spa-inspired products for at-home rejuvenation.
2. At-home Wellness Routine - Opportunity to develop products and services that cater to consumers' desire for self-care at home.
3. COVID-19 Safe Gifting - Opportunity to provide alternative gift options that promote self-care and wellness while adhering to social distancing measures.
Industry Implications
1. Wellness Spa - Disruptive innovation opportunities include creating self-care kits and virtual spa experiences to meet consumer demand for at-home wellness.
2. Beauty and Personal Care - Opportunity to develop new product lines focusing on curated self-care kits for skincare and relaxation.
3. E-commerce - Opportunity to create and market self-care kits as a convenient and safe option for consumers to purchase online.

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