For the Spring/Summer 2018 fashion season, NOMA t.d. and Needles joined forces to come up with a series of tie dye-inspired designs that combine different patterns with flowing silhouettes, making for a whimsical series of designs that have a highly casual yet versatile aesthetic.
Included in the line are drop-crotch pants, more structured joggers, oversized dresses, suit jackets and vests, long skirts with buttons, bucket hats, sun hats, crossbody bags, button-up shirts, and more. In addition to the tie dye-inspired pieces, the pair launched a number of designer that boast traditional Chinese-inspired artwork. The colorways that are utilized in the collection tend to stick to uniform combinations, with many of the garments boasting navy and red, while other utilize navy and white.
Collaborative Multi-Pattern Apparel
The NOMA t.d. Tie Dye-Inspired Line Was Made with Needles
Trend Themes
1. Multi-pattern Apparel - Opportunity for fashion brands to mix and match patterns in a collaborative way to cater to different style preferences.
2. Tie-dye Inspired Designs - New potential for brands to produce tie-dye inspired clothes with casual yet versatile aesthetics.
3. Chinese-inspired Artwork - Fashion designers can utilize traditional Chinese artwork to infuse cultural styles into their products.
Industry Implications
1. Fashion Industry - Tie-dye, Chinese-inspired artwork and multi-pattern apparel trends provide innovative opportunities for the fashion industry to expand their product offerings and cater to different consumer preferences.
2. Textile Industry - The use of different patterns and tie-dye effects on fabrics presents a market for innovative textile makers.
3. Accessories Industry - Tie-dye designs and Chinese-inspired artwork presents new opportunities for designers in the accessory industry to create interesting and unique pieces.