Motley Crue's Nikki Sixx has launched the Celebrity Ovation Guitar which was inspired by his new book, The Heroin Diaries. The $550 limited edition guitar features graphics designed by PR Brown, the same artist behind the book and CD cover art. 25% of each guitar package sale will be donated to Nikki Sixx's Running Wild in the Night. The charity supports Covenant House, program for runaway youth and the homeless.
The Heroin Diaries, to be released on September 18, is based on the life of Sixx, with excerpts from the journals he kept while on heroin in the '80s. He'll kick off his publicity tour mid month to promote the book, starting at Borders in Los Angeles.
"The Heroin Diaries" Guitar
Support Nikki Sixx's Charity
Trend Themes
1. Celebrity Charity Partnerships - Opportunity for businesses to collaborate with celebrities and create limited edition products to support charitable causes.
2. Artistic Collaboration - Potential for artists to team up with musicians and incorporate their creative designs in merchandise and promotional materials.
3. Promoting Personal Memoirs - Growing trend of celebrities and influencers sharing personal stories and experiences as a way to connect with their audience and promote related products or causes.
Industry Implications
1. Music - Music industry can explore collaborations with artists and authors to create unique and limited edition merchandise items that resonate with fans.
2. Publishing - Publishing industry can leverage the popularity of personal memoirs by partnering with celebrities to promote and distribute their books to a wider audience.
3. Charity - Charity organizations can benefit from celebrity partnerships in creating unique fundraising opportunities through limited edition products and campaigns.